“百度的成功是因为我们为企业创造了新的商业需求,才能实现百度自己的高速发展。从全球范围看,互联网对企业的帮助,很大程度是靠搜索引擎来实现的。搜索引擎营销已经成为企业营销最有效的手段。”这是百度CEO李彦宏4月28日在深圳举行的新经济高峰论坛上的惊人论断。
"Baidu's success is because we created a new business enterprise needs to achieve its high growth Baidu. From a global perspective, the Internet on the business of helping large extent Kao search engines to achieve. Search engine marketing has been become the most effective means of corporate marketing. "Baidu CEO Robin Li is on April 28, held in Shenzhen Economic Forum on the new dramatic conclusion....
“互联网已经进入营销时代,互联网最大的营销价值就在于搜索引擎,搜索引擎解决了企业两大对外部门——市场部门和销售部门的效率提升问题,搜索营销确实能够给企业不断地带来产生定单的机会。”李彦宏进一步解释说。
"The Internet has entered the age of marketing, the Internet's largest search engine marketing value is, the search engine to resolve two major external sector enterprise - marketing and sales departments to enhance the efficiency of the problem, search marketing can really bring to the enterprise constantly generate orders opportunities. "Robin Li further explained.
越来越多的中国企业开始利用搜索引擎来提升营销效能。根据百度最新公布的2008年第一季度财报,已经有16.1万的企业客户在利用搜索引擎进行在线营销。该财报还显示,百度还保持了一个连续13个财季营收翻番的业绩。
华尔街分析师指出:“虽然经历春节前后的雪灾影响,百度仍能保持出色业绩,再一次展示了百度商业模式的可扩展性,也显示中国企业把百度视作推广产品和服务的在线营销平台。就互联网推广和在线营销而言,百度的营业收入已经超过其他竞争对手,成为中国当之无愧的网络营销之王。”
More and more Chinese enterprises began to use search engines to improve marketing performance. According to the latest Baidu first quarter of 2008 earnings, the company has 161,000 customers in the use of search engines online marketing. The report also showed that Baidu has maintained a double row of 13-quarter revenue results.
Wall Street analysts said: "Although the experience before and after the Spring Festival snowstorm, remain outstanding performance Baidu, Baidu has once again demonstrated the scalability of business model, also shows that the Chinese enterprises to promote their products and services as Baidu's online marketing platform. on the Internet in terms of promotion and online marketing, Baidu's revenue more than other competitors, become a worthy King of Network Marketing. "